diff --git a/static/app/components/createAlertButton.tsx b/static/app/components/createAlertButton.tsx
index d413120e694c86..e811880ea22278 100644
--- a/static/app/components/createAlertButton.tsx
+++ b/static/app/components/createAlertButton.tsx
@@ -18,6 +18,7 @@ import type EventView from 'sentry/utils/discover/eventView';
 import useApi from 'sentry/utils/useApi';
 import useProjects from 'sentry/utils/useProjects';
 import useRouter from 'sentry/utils/useRouter';
+import {makeAlertsPathname} from 'sentry/views/alerts/pathnames';
 import type {AlertType, AlertWizardAlertNames} from 'sentry/views/alerts/wizard/options';
 import {
   AlertWizardRuleTemplates,
@@ -75,7 +76,10 @@ function CreateAlertFromViewButton({
     : DEFAULT_WIZARD_TEMPLATE;
 
   const to = {
-    pathname: `/organizations/${organization.slug}/alerts/new/metric/`,
+    pathname: makeAlertsPathname({
+      path: '/new/metric/',
+      organization,
+    }),
     query: {
       ...queryParams,
       createFromDiscover: true,
@@ -143,7 +147,12 @@ export default function CreateAlertButton({
     if (alertOption) {
       params.append('alert_option', alertOption);
     }
-    return `/organizations/${organization.slug}/alerts/wizard/?${params.toString()}`;
+    return (
+      makeAlertsPathname({
+        path: '/wizard/',
+        organization,
+      }) + `?${params.toString()}`
+    );
   };
 
   function handleClickWithoutProject(event: React.MouseEvent) {
diff --git a/static/app/components/events/interfaces/crons/cronTimelineSection.tsx b/static/app/components/events/interfaces/crons/cronTimelineSection.tsx
index c9ea45e6b49257..76416400e23ab1 100644
--- a/static/app/components/events/interfaces/crons/cronTimelineSection.tsx
+++ b/static/app/components/events/interfaces/crons/cronTimelineSection.tsx
@@ -23,6 +23,7 @@ import type {Organization} from 'sentry/types/organization';
 import type {Project} from 'sentry/types/project';
 import {useDimensions} from 'sentry/utils/useDimensions';
 import {useLocation} from 'sentry/utils/useLocation';
+import {makeAlertsPathname} from 'sentry/views/alerts/pathnames';
 import {SectionKey} from 'sentry/views/issueDetails/streamline/context';
 import {InterimSection} from 'sentry/views/issueDetails/streamline/interimSection';
 import {ResolutionSelector} from 'sentry/views/monitors/components/overviewTimeline/resolutionSelector';
@@ -77,7 +78,10 @@ export function CronTimelineSection({event, organization, project}: Props) {
         size="xs"
         icon={<IconOpen />}
         to={{
-          pathname: `/organizations/${organization.slug}/alerts/rules/crons/${project.slug}/${monitorSlug}/details/`,
+          pathname: makeAlertsPathname({
+            path: `/rules/crons/${project.slug}/${monitorSlug}/details/`,
+            organization,
+          }),
           query: {environment},
         }}
       >
diff --git a/static/app/components/events/interfaces/uptime/uptimeDataSection.tsx b/static/app/components/events/interfaces/uptime/uptimeDataSection.tsx
index 67bdded595cec2..a3a275cb305114 100644
--- a/static/app/components/events/interfaces/uptime/uptimeDataSection.tsx
+++ b/static/app/components/events/interfaces/uptime/uptimeDataSection.tsx
@@ -25,11 +25,11 @@ import type {Event} from 'sentry/types/event';
 import {type Group, GroupActivityType, GroupStatus} from 'sentry/types/group';
 import type {Project} from 'sentry/types/project';
 import {defined} from 'sentry/utils';
-import normalizeUrl from 'sentry/utils/url/normalizeUrl';
 import {useDebouncedValue} from 'sentry/utils/useDebouncedValue';
 import {useDimensions} from 'sentry/utils/useDimensions';
 import {useLocation} from 'sentry/utils/useLocation';
 import useOrganization from 'sentry/utils/useOrganization';
+import {makeAlertsPathname} from 'sentry/views/alerts/pathnames';
 import {
   checkStatusPrecedent,
   statusToText,
@@ -133,9 +133,10 @@ export function UptimeDataSection({group, event, project}: Props) {
         <LinkButton
           icon={<IconSettings />}
           size="xs"
-          to={normalizeUrl(
-            `/organizations/${organization.slug}/alerts/rules/uptime/${project.slug}/${alertRuleId}/details/`
-          )}
+          to={makeAlertsPathname({
+            path: `/rules/uptime/${project.slug}/${alertRuleId}/details/`,
+            organization,
+          })}
         >
           {t('Uptime Alert Rule')}
         </LinkButton>
diff --git a/static/app/components/onboardingWizard/taskConfig.tsx b/static/app/components/onboardingWizard/taskConfig.tsx
index d616b765529dee..5336c654581c1c 100644
--- a/static/app/components/onboardingWizard/taskConfig.tsx
+++ b/static/app/components/onboardingWizard/taskConfig.tsx
@@ -22,6 +22,7 @@ import type {Organization} from 'sentry/types/organization';
 import type {Project} from 'sentry/types/project';
 import {isDemoModeEnabled} from 'sentry/utils/demoMode';
 import {getDemoWalkthroughTasks} from 'sentry/utils/demoMode/guides';
+import {makeAlertsPathname} from 'sentry/views/alerts/pathnames';
 import {getPerformanceBaseUrl} from 'sentry/views/performance/utils';
 import {makeReplaysPathname} from 'sentry/views/replays/pathnames';
 
@@ -47,12 +48,18 @@ type Options = {
 
 function getIssueAlertUrl({projects, organization}: Options) {
   if (!projects || !projects.length) {
-    return `/organizations/${organization.slug}/alerts/rules/`;
+    return makeAlertsPathname({
+      path: '/rules/',
+      organization,
+    });
   }
   // pick the first project with events if we have that, otherwise just pick the first project
   const firstProjectWithEvents = projects.find(project => !!project.firstEvent);
   const project = firstProjectWithEvents ?? projects[0]!;
-  return `/organizations/${organization.slug}/alerts/${project.slug}/wizard/`;
+  return makeAlertsPathname({
+    path: `/${project.slug}/wizard/`,
+    organization,
+  });
 }
 
 function getOnboardingInstructionsUrl({projects, organization}: Options) {
diff --git a/static/app/components/sidebar/index.tsx b/static/app/components/sidebar/index.tsx
index 7b9d40d23be03a..abd41b0041ec29 100644
--- a/static/app/components/sidebar/index.tsx
+++ b/static/app/components/sidebar/index.tsx
@@ -55,6 +55,7 @@ import useMedia from 'sentry/utils/useMedia';
 import useOrganization from 'sentry/utils/useOrganization';
 import usePageFilters from 'sentry/utils/usePageFilters';
 import useProjects from 'sentry/utils/useProjects';
+import {makeAlertsPathname} from 'sentry/views/alerts/pathnames';
 import {MODULE_BASE_URLS} from 'sentry/views/insights/common/utils/useModuleURL';
 import {
   AI_LANDING_SUB_PATH,
@@ -328,7 +329,10 @@ function Sidebar() {
       {...sidebarItemProps}
       icon={<IconSiren />}
       label={t('Alerts')}
-      to={`/organizations/${organization.slug}/alerts/rules/`}
+      to={makeAlertsPathname({
+        path: '/rules/',
+        organization,
+      })}
       id="alerts"
     />
   );
diff --git a/static/app/views/alerts/pathnames.tsx b/static/app/views/alerts/pathnames.tsx
new file mode 100644
index 00000000000000..e5aa7afd3d50dd
--- /dev/null
+++ b/static/app/views/alerts/pathnames.tsx
@@ -0,0 +1,19 @@
+import type {Organization} from 'sentry/types/organization';
+import normalizeUrl from 'sentry/utils/url/normalizeUrl';
+
+const LEGACY_ALERTS_BASE_PATHNAME = 'alerts';
+const ALERTS_BASE_PATHNAME = 'issues/alerts';
+
+export function makeAlertsPathname({
+  path,
+  organization,
+}: {
+  organization: Organization;
+  path: '/' | `/${string}/`;
+}) {
+  return normalizeUrl(
+    organization.features.includes('navigation-sidebar-v2')
+      ? `/organizations/${organization.slug}/${ALERTS_BASE_PATHNAME}${path}`
+      : `/organizations/${organization.slug}/${LEGACY_ALERTS_BASE_PATHNAME}${path}`
+  );
+}
diff --git a/static/app/views/issueDetails/streamline/sidebar/detectorSection.tsx b/static/app/views/issueDetails/streamline/sidebar/detectorSection.tsx
index 5976441a014c16..f6e57e60197242 100644
--- a/static/app/views/issueDetails/streamline/sidebar/detectorSection.tsx
+++ b/static/app/views/issueDetails/streamline/sidebar/detectorSection.tsx
@@ -8,6 +8,7 @@ import type {Group} from 'sentry/types/group';
 import type {Organization} from 'sentry/types/organization';
 import type {Project} from 'sentry/types/project';
 import {getConfigForIssueType} from 'sentry/utils/issueTypeConfig';
+import {makeAlertsPathname} from 'sentry/views/alerts/pathnames';
 import {useIssueDetails} from 'sentry/views/issueDetails/streamline/context';
 import {SidebarSectionTitle} from 'sentry/views/issueDetails/streamline/sidebar/sidebar';
 
@@ -38,7 +39,10 @@ export function getDetectorDetails({
     return {
       detectorType: 'metric_alert',
       detectorId: metricAlertRuleId,
-      detectorPath: `/organizations/${organization.slug}/alerts/rules/details/${metricAlertRuleId}/`,
+      detectorPath: makeAlertsPathname({
+        path: `/rules/details/${metricAlertRuleId}/`,
+        organization,
+      }),
       // TODO(issues): We can probably enrich this description with details from the alert itself.
       description: t(
         'This issue was created by a metric alert detector. View the detector details to learn more.'
@@ -53,7 +57,10 @@ export function getDetectorDetails({
       detectorType: 'cron_monitor',
       detectorId: cronId,
       detectorSlug: cronSlug,
-      detectorPath: `/organizations/${organization.slug}/alerts/rules/crons/${project.slug}/${cronSlug}/details/`,
+      detectorPath: makeAlertsPathname({
+        path: `/rules/crons/${project.slug}/${cronSlug}/details/`,
+        organization,
+      }),
       description: t(
         'This issue was created by a cron monitor. View the monitor details to learn more.'
       ),
@@ -65,7 +72,10 @@ export function getDetectorDetails({
     return {
       detectorType: 'uptime_monitor',
       detectorId: uptimeAlertRuleId,
-      detectorPath: `/organizations/${organization.slug}/alerts/rules/uptime/${project.slug}/${uptimeAlertRuleId}/details/`,
+      detectorPath: makeAlertsPathname({
+        path: `/rules/uptime/${project.slug}/${uptimeAlertRuleId}/details/`,
+        organization,
+      }),
       // TODO(issues): Update this to mention detectors when that language is user-facing
       description: t(
         'This issue was created by an uptime monitoring alert rule after detecting 3 consecutive failed checks.'
diff --git a/static/app/views/organizationStats/teamInsights/teamAlertsTriggered.tsx b/static/app/views/organizationStats/teamInsights/teamAlertsTriggered.tsx
index 7f228d1a5d86bb..43ec651eb31f43 100644
--- a/static/app/views/organizationStats/teamInsights/teamAlertsTriggered.tsx
+++ b/static/app/views/organizationStats/teamInsights/teamAlertsTriggered.tsx
@@ -19,6 +19,7 @@ import type {Project} from 'sentry/types/project';
 import {formatPercentage} from 'sentry/utils/number/formatPercentage';
 import {useApiQuery} from 'sentry/utils/queryClient';
 import type {ColorOrAlias} from 'sentry/utils/theme';
+import {makeAlertsPathname} from 'sentry/views/alerts/pathnames';
 import type {MetricRule} from 'sentry/views/alerts/rules/metric/types';
 
 import {ProjectBadge, ProjectBadgeContainer} from './styles';
@@ -154,7 +155,10 @@ function TeamAlertsTriggered({
             <LinkButton
               priority="primary"
               size="sm"
-              to={`/organizations/${organization.slug}/alerts/rules/`}
+              to={makeAlertsPathname({
+                path: `/rules/`,
+                organization,
+              })}
             >
               {t('Create Alert')}
             </LinkButton>
@@ -182,7 +186,10 @@ function TeamAlertsTriggered({
             <Fragment key={rule.id}>
               <AlertNameContainer>
                 <Link
-                  to={`/organizations/${organization.slug}/alerts/rules/details/${rule.id}/`}
+                  to={makeAlertsPathname({
+                    path: `/rules/details/${rule.id}/`,
+                    organization,
+                  })}
                 >
                   {rule.name}
                 </Link>
diff --git a/static/app/views/projectDetail/projectLatestAlerts.tsx b/static/app/views/projectDetail/projectLatestAlerts.tsx
index 3788fe369660bd..dcd15a2c1d7c10 100644
--- a/static/app/views/projectDetail/projectLatestAlerts.tsx
+++ b/static/app/views/projectDetail/projectLatestAlerts.tsx
@@ -15,6 +15,8 @@ import {t} from 'sentry/locale';
 import {space} from 'sentry/styles/space';
 import type {Organization} from 'sentry/types/organization';
 import {useApiQuery} from 'sentry/utils/queryClient';
+import useOrganization from 'sentry/utils/useOrganization';
+import {makeAlertsPathname} from 'sentry/views/alerts/pathnames';
 import type {Incident} from 'sentry/views/alerts/types';
 import {IncidentStatus} from 'sentry/views/alerts/types';
 
@@ -25,10 +27,10 @@ const PLACEHOLDER_AND_EMPTY_HEIGHT = '172px';
 
 interface AlertRowProps {
   alert: Incident;
-  orgSlug: string;
 }
 
-function AlertRow({alert, orgSlug}: AlertRowProps) {
+function AlertRow({alert}: AlertRowProps) {
+  const organization = useOrganization();
   const {status, identifier, title, dateClosed, dateStarted} = alert;
   const isResolved = status === IncidentStatus.CLOSED;
   const isWarning = status === IncidentStatus.WARNING;
@@ -40,7 +42,10 @@ function AlertRow({alert, orgSlug}: AlertRowProps) {
   return (
     <AlertRowLink
       aria-label={title}
-      to={`/organizations/${orgSlug}/alerts/${identifier}/`}
+      to={makeAlertsPathname({
+        path: `/${identifier}/`,
+        organization,
+      })}
     >
       <AlertBadgeWrapper icon={Icon}>
         <AlertBadge status={status} />
@@ -154,9 +159,7 @@ function ProjectLatestAlerts({
 
     return alertsUnresolvedAndResolved
       .slice(0, 3)
-      .map(alert => (
-        <AlertRow key={alert.id} alert={alert} orgSlug={organization.slug} />
-      ));
+      .map(alert => <AlertRow key={alert.id} alert={alert} />);
   }
 
   return (
@@ -166,7 +169,10 @@ function ProjectLatestAlerts({
         {/* as this is a link to latest alerts, we want to only preserve project and environment */}
         <SectionHeadingLink
           to={{
-            pathname: `/organizations/${organization.slug}/alerts/`,
+            pathname: makeAlertsPathname({
+              path: `/`,
+              organization,
+            }),
             query: {
               statsPeriod: undefined,
               start: undefined,
diff --git a/static/app/views/settings/organizationIntegrations/integrationAlertRules.tsx b/static/app/views/settings/organizationIntegrations/integrationAlertRules.tsx
index 2f94149d0878f3..55caccbaca4624 100644
--- a/static/app/views/settings/organizationIntegrations/integrationAlertRules.tsx
+++ b/static/app/views/settings/organizationIntegrations/integrationAlertRules.tsx
@@ -10,6 +10,7 @@ import PanelItem from 'sentry/components/panels/panelItem';
 import {t} from 'sentry/locale';
 import useOrganization from 'sentry/utils/useOrganization';
 import useProjects from 'sentry/utils/useProjects';
+import {makeAlertsPathname} from 'sentry/views/alerts/pathnames';
 
 export default function IntegrationAlertRules() {
   const organization = useOrganization();
@@ -27,7 +28,10 @@ export default function IntegrationAlertRules() {
           <ProjectItem key={project.slug}>
             <ProjectBadge project={project} avatarSize={16} />
             <LinkButton
-              to={`/organizations/${organization.slug}/alerts/${project.slug}/wizard/`}
+              to={makeAlertsPathname({
+                path: `/${project.slug}/wizard/`,
+                organization,
+              })}
               size="xs"
             >
               {t('Add Alert Rule')}
diff --git a/static/app/views/settings/projectAlerts/settings.tsx b/static/app/views/settings/projectAlerts/settings.tsx
index e6d0816e12584f..be02595a3e0db8 100644
--- a/static/app/views/settings/projectAlerts/settings.tsx
+++ b/static/app/views/settings/projectAlerts/settings.tsx
@@ -19,6 +19,7 @@ import type {ApiQueryKey} from 'sentry/utils/queryClient';
 import {setApiQueryData, useApiQuery, useQueryClient} from 'sentry/utils/queryClient';
 import routeTitleGen from 'sentry/utils/routeTitle';
 import useOrganization from 'sentry/utils/useOrganization';
+import {makeAlertsPathname} from 'sentry/views/alerts/pathnames';
 import SettingsPageHeader from 'sentry/views/settings/components/settingsPageHeader';
 import {ProjectPermissionAlert} from 'sentry/views/settings/project/projectPermissionAlert';
 
@@ -107,7 +108,10 @@ function ProjectAlertSettings({canEditRule, params}: ProjectAlertSettingsProps)
         action={
           <LinkButton
             to={{
-              pathname: `/organizations/${organization.slug}/alerts/rules/`,
+              pathname: makeAlertsPathname({
+                path: `/rules/`,
+                organization,
+              }),
               query: {project: project?.id},
             }}
             size="sm"