Update contento.md (#994)

* Updated images and text

* Fixed language and typos.

---------

Co-authored-by: Hollie Duncan <[email protected]>

Author: joshangell

Diff for: src/site/headless-cms/contento.md

@@ -5,44 +5,47 @@ homepage: https://www.contento.io
 opensource: "No"
 typeofcms: "API Driven"
 supportedgenerators:
-- All
-description: Contento is the only headless CMS focused 100% on websites.
+  - All
+description: Contento is the only headless CMS focused on building websites. It features a stunning, modern and intuitive design and comes with quick start templates to get you up and running fast.
 ---
 
 ## What is Contento?
 
-Contento is a modern headless CMS 100% focused on websites.
+Contento is the only headless CMS focused on building websites. It features a stunning, modern and intuitive design and comes with quick start templates to get you up and running fast.
 
-![Contento - Visual Preview](https://assets.contento.io/assets/VK6vBK72xR/jamstack-contento-preview-dark.jpeg?fit=crop&w=960&dpr=2)
+![Contento - Visual Preview](https://assets.contento.io/assets/VK6vBK72xR/Content-Editor---Desktop.png?fit=crop&w=960&dpr=2)
 
 ## Who is Contento For?
 
-Contento offers the perfect balance of simple content management paired with powerful content modeling - loved by both the content team and devs alike. Unlike some of our competitors who aggressively ramp pricing, we offer a straight-forward pricing structure that is not designed to price gouge.
+We've made building a headless website fast and simple for developers — with ease, speed and repeatability at the core of our focus. Our range of starter kits, content type library and ability to reuse your own content models across projects helps speed up your build process, making headless websites more profitable to deploy.
 
-We also bake in key features like SEO and visual preview across all product tiers enabling all users to access the entire feature set. Reusable content blocks also help to speed up page build times enabling the marketing team to optimize workflows independent of developers.
+We also bake in key website tools like SEO, visual preview and internationalisation across all product tiers enabling all users to access the entire feature set. Our intuitive admin panel and editing experience also makes Contento easy to use for the marketing team.
 
-Finally, we assume you are using Contento to manage and maintain a website. This simple assumption frees us to add features aligned with this goal, which we think is one of the dominant use cases for most headless deployments.
+With optional features like the content workflow and auto translation available on our Pro plan for those who need it.
 
-![Contento - Content Type editor](https://assets.contento.io/assets/VK6vBK72xR/jamstack-contento-content-type-light.jpeg?fit=crop&w=960&dpr=2)
+![Contento - Content Type Library](https://assets.contento.io/assets/VK6vBK72xR/Content-Types-Library.png?fit=crop&w=960&dpr=2)
 
 ## How is Contento Different?
 
-- Built with a specific use case in mind - managing and maintaining a marketing website
-- Focus on meeting the needs of non-developers equally - intuitive admin panel, accessible documentation, baked-in powerful tools like SEO and visual preview
-- First class DX - well documented [API](https://www.contento.io/docs/content-api/v1), SDK with framework adapaters, built-in [image API](https://www.contento.io/docs/image-api) 
-- Attractive pricing tiers - unlike some category leaders we don’t price gouge
+- Built with a specific use case in mind - managing and maintaining a website
+- We focus on making headless website builds as easy and repeatable as possible
+- First class developer experience - well documented [API](https://www.contento.io/docs/content-api/v1), SDK with framework adapters, built-in [image API](https://www.contento.io/docs/image-api)
+- Attractive [pricing tiers](https://www.contento.io/pricing) - with a free (forever) plan and Pro plan starting from $40/month
 - Access to dedicated support - with Contento, you can speak to a human if you need to
 
-![Contento - Asset management](https://assets.contento.io/assets/VK6vBK72xR/jamstack-contento-assets-light.jpeg?fit=crop&w=960&dpr=2)
+![Contento - Starter Kits](https://assets.contento.io/assets/VK6vBK72xR/My-Library---Starter-Kits---Dark-Mode.png?fit=crop&w=960&dpr=2)
 
 ## Learn more
 
 - Check out our [docs](https://www.contento.io/docs)
 - [Get started](https://app.contento.io/register) for free
+- Use one of our [Starter Kits](https://www.contento.io/starter-kits)
 - Read our [blog](https://www.contento.io/blog)
 - [Request a demo](https://www.contento.io/book-demo)
 - [Watch our videos](https://www.youtube.com/channel/UCJiB9YwSwnySlJ4SsQjTa5A)
 
 <br>
 
-Find out everything else at [www.contento.io](https://www.contento.io)
+Find out everything else at [www.contento.io](https://www.contento.io).
+
+**Contento - headless websites, without the headache.**